Description
Creating the identity, content and icons for a Christmas campaign based around inclusion and accessibility. Content would be posted throughout the month of December, so designs had to be turned around quickly.
First I developed an identity influenced by Recite Me’s colours and style. But I had some freedom to create a new icon and illustration style that aimed to really stand out on social media. The content featured a variety of content, such as blogs, images for instagram, and carousels.
A carousel based on an advent calendar. The left side would be the first slide featuring the date, with the right side being the second slide.
Blog post examples showing the variety of imagery generated for each post
